MXyMAG.com

One of the results of better advertising campaigns is to get you emotionally involved, for example, a food ad will get you to lust after the food being advertised, and a car commercial makes you feel like driving that car will always be as exotic as the roads it travels on…

Before anything else I wanted to let the – few – people who have windows 7 Phone phones know, they are getting a free upgrade to Windows 8 Phone…

The human mind is a mind gifted with free will, yet we spend most of that free will making decisions based on other people’s decisions,

One of the major reasons was as mentioned above, Coke has become synonymous with Vaseline, Q-Tips and even Twitter with the word Tweet, in the sense that we now use the brand’s names in our every day to day vocabulary.

Even though he started as a rapper, Jay-Z has made a lot of good business moves in the eyes of the public, his brand is so strong and solid that even negative news doesn’t affect him, the negative news is just swept under the rug somewhere…

With the tag line, “Imagine” it definitely makes for effective advertising, sparking up our imagination to open up to all the possibilities one has at their finger tips.

In the immutable laws of branding one of the most eye opening paragraphs was the comparissons of Wendys, McDonalds and Burger King.

What I’m trying to get at though is that – even though icons like Superman are cash cows – that it is in the better interest of the comics to evolve, introduce new heroes, new casts, new relationships and character dynamics.

The biggest mistakes made in movies – or in many other form of entertainment – is that the creators often want to go bigger and badder. Bigger explosions, bigger effects, stunts and whatever else there is… bigger sex?