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CEO Thorsten Heins addressed the crowd, showing off their new operating system at Blackberry World in Orlando Florida.

There are a lot of chess pieces at play here so first I’m going to start off by setting them up, and then elaborate on their relationships and the story as I go along.

Before anything else I wanted to let the – few – people who have windows 7 Phone phones know, they are getting a free upgrade to Windows 8 Phone…

One of the major reasons was as mentioned above, Coke has become synonymous with Vaseline, Q-Tips and even Twitter with the word Tweet, in the sense that we now use the brand’s names in our every day to day vocabulary.

Times have changed, we now live in a time when information can be delivered to us on demand, and as a result anything that used to be an essential – but was presented to us on paper – saw a major decline.

Tweet Soap operas are some of the most fascinating programs to watch on television sometimes, there is always someone sleeping with someone else behind someone’s back for gain, and the same could be said for the business world as well, except this time the gain are users. Since the plot is so convoluted I thought it [...]

Instagram as far as numbers goes has a huge install base with Apple’s iOs users, they have gathered 30 million users in their first 18 months, and now their install base will jumps significantly thanks to their newly released Android Apps and of course Facebook buying them out.

Even though he started as a rapper, Jay-Z has made a lot of good business moves in the eyes of the public, his brand is so strong and solid that even negative news doesn’t affect him, the negative news is just swept under the rug somewhere…

In the immutable laws of branding one of the most eye opening paragraphs was the comparissons of Wendys, McDonalds and Burger King.